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Monday, July 22, 2013

ECOP Monday Minute 5.20.13

In observance of Memorial Day, the next issue will be 6.3.13.

SAVE THE DATE: New Directors and Administrators Orientation – Plans are underway for an orientation for new directors and administrators December 3-5, 2013 in the Washington, DC area. The meeting begins with a reception on Tuesday evening, continues through noon on Thursday, and concludes with optional section meetings Thursday afternoon. ECOP will plan to provide a Thursday afternoon session to update participants on national leadership priorities of the Cooperative Extension Section. More details will be provided as available.

New ECOP Communications Tool – See for the new handout ECOP is using at various meetings to explain how Cooperative Extension works, outline strategic opportunities, summarize impacts, and announce the 100th anniversary of the Smith-Lever Act. The handout is available for your use.

Subscribe to AgIsAmerica Newsletter – "Why Ag Matters" is a weekly, internal (ECOP and ESCOP recipients only) e-newsletter highlighting some of the stories featured on the Ag Is America website (, Twitter feed and Facebook page. The Ag Is America campaign is part of the AES-CES Communications and Marketing Project, designed to inform federal decision-makers about the measurable values of Research and Extension. Part of this campaign, the newsletter is designed to demonstrate — to ECOP and ESCOP marketing & communications professionals —the types of stories that resonate with a legislative audience as well as the general public. Please email Jenny Nuber ( to subscribe to this email or to submit a story that demonstrates the impact of Cooperative Extension on jobs, the economy, national security, or health and nutrition.

SNAP-ED Uses Socioecological Model – A webinar sponsored by the LGU SNAP-Ed Program Development Team “Using the Socioecological Model to Enhance Nutrition Education” on 5.19.13 drew more than 100 representatives from USDA FNS and NIFA, LGU SNAP-Ed and EFNEP Coordinators and FCS Leaders, and other nutrition education partners. The model provides a framework for program planning, reporting, and accountability and for meeting legislative requirements. David Ginsburg of UC Davis and Jamie Dollahite of Cornell presented the information with an introduction by Helen Chipman of USDA-NIFA. The recording can be found here.

More 'Digital Information Broker' Sessions Ahead – eXtension will offer four more train-the-trainer sessions to help support staff become "Digital Information Brokers" through learning to use eXtension tools. Since the training was first offered in 2012 more than 16 states have participated. For more information and to sign up for future sessions you can go to: