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Monday, June 26, 2017

Ag Is America Campaign: Highlighting the Diversity and Necessity of Land-grant Universities

ECOP Monday Minute will return on July 10, 2017.
Have a happy, safe Independence Day.

Agriculture Is America has launched a new video campaign highlighting the diversity and necessity of land-grant universities and Cooperative Extension in modern agriculture. The video, Redefining American Agriculture for the 21st Century, is part of a system-wide effort to support advocacy for additional funds in the upcoming Farm Bill.
To help spread the message, Agriculture Is America is asking for your support by:
  1. Visiting to contact your local legislator 
  2. Sharing the video on Facebook and Twitter
    o Sample Facebook copy: We research today, to impact your tomorrow. Watch this video
       showing the importance of #LGUimpact:
    o Sample Twitter copy: We research today, to impact your tomorrow. Check out this video
       highlighting our #LGUimpact: #agaction 
  3. Including the video in your weekly eNewsletters or websites 
Visit the Ag Is America website for more information.

Culture of Health Partnership with Robert Wood Johnson Foundation: Professional Development RFP Due June 30 - Don’t forget to apply for the latest funding opportunity related to Cooperative Extension's anticipated multi-year partnership with the Robert Wood Johnson Foundation, an initiative that began in early 2016 with the Cooperative Extension System and the National 4-H Council . The goal of the Request for Proposals is to identify one land-grant university to lead professional development for the five pilot program states spearheading the Building a Culture of Health initiative. Want to learn more? Click here to access an on-demand recording of the live Q&A webinar. The RFP application deadline is June 30 at 11:59 PM ET. Click here to log-in to Webgrants to access the RFP and download the FAQ sheet. For more information, contact Joanne Leatherman at

NIFA infographic: Nutrition Education Programming in America - NIFA is committed to improving health and reducing hunger and poverty in America through nutrition education programming. Low-income families develop healthy habits in eating, physical activity, food handling, and food storage through peer educator-led training using credible, research-based nutrition information. NIFA and its predecessor agencies have partnered with the Cooperative Extension System to provide nearly 50 years of federal leadership in nutrition education programming through the Expanded Food and Nutrition Education Program (EFNEP). We need to ensure that such programming is commensurate with demographic, social, and technological change. See for an infographic on this topic.

Connecting Large Amounts of Qualitative Data to Impact Stories - Evaluating large amounts of qualitative data is important to telling the impact story of Extension. What if there was a way to systematize the analysis and harness the collective power of many people using the same platform? Christian Schmieder, University of Wisconsin and eXtension fellow envisions that in his fellowship final report “Responding to the Data Imperative in Extension”.